OffpriceNetwork.com Article CenterUnited Auction LLP – The Roots of Home & Gift at the Off Price ShowNew Jersey based
United Auction has been doing the Off Price Show since its inaugural event at
the Debbie Reynolds Hotel in 1995.
They have several divisions: Auction administration for trade shows
(including Off Price); liquidation for major chain store and catalog company
clients; and their core division that does closeouts from various sources
including bankruptcy, insurance salvage and general wholesale liquidations. United Auction carries
ALL consumer categories of general merchandise. They have exclusive contract
relationships with some of the most prominent retailers and mail order houses
in America. “From
time-to-time we seem to be handling every product line there is,” said
Larry Manus, who runs United Auction with brother Ken. Since the very
first Off Price Show, the Manuses have had great success with their hard
lines. Their unique values on a
wide range of home products have been a significant attraction for the
show’s savvy entrepreneur and retailers looking to set themselves apart. “We’ve
been advocating for years that to survive and succeed in a challenging economy
is to diversify. Many of the
apparel retailers that are doing well today have taken this course of action and
find themselves purchasing and selling those particular products which they did
not carry several years ago.” Here is what
Larry has to say about Home & Gift at the Off Price Show: “Home
décor is always a strong category with us. Lighting is very consistent, and so is
furniture. The variety of these
different products extends the customer base and the opportunity for higher
retail sales per customer. “In August,
assorted products have done well.
We’ve noticed that many of our buyers would prefer huge
assortments over individual products in deep quantities. When they choose a particular category,
like bathroom or kitchen, they still want a wide variety in order to offer an
attractive selection to their clientele.
Thus, the timing for a home & gift expansion at the Off Price Show
is excellent.” |